According to Brabantia on average we spend six years of our life doing household chores. With their designed in-house products this family business helps makes these chores easier and more pleasurable so we can enjoy our lives more. Furthermore, Brabantia wants to, together with its customers, make the world a more beautiful place – with smart products that, for example, stimulate waste separation and help reduce food wastage, and by designing the products in such a way that they can be recycled.
World-famous Dutch design
In 1919 Van Elderen & Co, a company specialising in making milk cans, jugs, sieves and funnels from sheet metal, is established in the small town of Aalst in the Dutch province of North Brabant. Brabantia is one of the Company’s first trade names. The Company’s first range of pedal bins was launched in 1952. With the fourth generation at the helm Brabantia’s ‘Dutch design’ has become world famous and the Company has offices and production facilities in countries from Austria to the USA and from China to Finland.
Brabantia manufactures and sells a wide range of household products, such as breadbins and food storage canisters, waste bins and bin liners, drying racks and ironing boards and bathroom and toilet accessories. Every day nearly everyone uses something Brabantia at home or at work.