Packaging as part of the (online) shopping experience
From supermarket and clothing shop to domestic appliance sales and webshop: packaging is an important part of your retail formula. Packaging enhances the (online) shopping experience and influences purchasing behaviour. How do customers carry their fresh fruit and vegetables or fresh bread rolls away? How to gift wrap someone's purchase? And how to facilitate the packaging of webshop returns? Your choices affect the impression you make on the consumer. The more attention you pay to the packaging, the more the consumer values the packaged product, and the sender. What you need here is more than a stand-out design. Customer experience is also affected by the ease of use, sustainability and protection given by the packaging. What message do you want your packaging to give?
Get more from your packaging assortment
We supply a total assortment of retail packaging for things like fresh fruit and vegetables and bakery products, gift packages, bags for life and mail packaging. We also sell bin bags, and, especially for Food Retail, disposables such as coffee cups, plates and cutlery, which are available in handy shelf packs. Just about all of our standard packaging is available in your own house style. Or what do you say to your own packaging design? We specialise in creative bespoke packaging concepts, as a part of your (sustainability) image. Our packaging solutions allow for maximum visibility, brand recognition, protection, easy packing and pleasurable unboxing. We also advise on correct and consistent use of the packaging by your employees. For example, we organise bespoke workshops and/or develop special instruction videos. This allows you to get more from your packaging assortment. Discover the possibilities.
Bespoke packaging options
How to make a product and/or brand relevant to the target audience? We know what motivates consumers and can turn this into a distinctive and creative packaging design. Our knowledge of the materials and technical possibilities enables us to make the right choices in terms of practicality, minimum environmental impact and cost-effective production. To this end we work closely with our own design studio, ‘Paardekooper Creative’, The LCA Centre (an independent research laboratory), and, of course, you the client. We would be glad to hear about your wishes and about the challenges you face in terms of brand packaging. How to provide the ultimate unboxing experience? And how do you keep your products in top condition? Together we will go in search of an appropriate solution, one that gets you seen, recognised and appreciated. In this way we contribute to the positioning, (sustainability) reputation and recognition of your retail formula. How can we be of assistance to you?
Making the difference - sustainable retail packaging
More and more consumers are beginning to value sustainability. As a front runner in sustainable packaging solutions we boost your sustainability image through your packaging. We are committed to materials with a lower environmental impact, to fewer materials and to material reuse. Obviously, without compromising on the packaging's protective function. With one of our customers, for example, we have developed reusable mail packaging. Our packaging solutions are also of help in the war on food waste. Given the right packaging, fresh foodstuffs can be kept for longer. We will be glad to put our heads together to find the most sustainable packaging solution for your product(s). Together we work towards a better world – for the generations to come. Will you join us?
Curious about the added value of good packaging for your retail formula? Contact us at 088 22 22 333 and ask for the Retail department. Our packaging consultants are happy to help you with personal advice.